The Fundamentals of Search Engine Marketing

The Basics In the past, the marketing plan was restricted to a few forms of media. These techniques often required paying hefty sums to top-down gatekeepers. As a result, marketing campaigns could become very expensive. However, these media formats contained very little infrastructure for targeting ideal consumers. However, the rise of the internet and e-commerce unleashed a new paradigm on the marketing community. While web marketing encompasses a number of different

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